Quicken Loans, the Brand Brand Brand New Mortgage Machine. Home Financing Lender Digs In Its Heels

Quicken Loans, the Brand Brand Brand New Mortgage Machine. Home Financing Lender Digs In Its Heels

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DETROIT — A low buzz fills the air being a military of home loan bankers, perched below drifting canopies in a kaleidoscope of vivid pinks, blues, purples and greens, works the phones, guaranteeing borrowers effortless funding and low prices for mortgage loans.

By the elevators, no body blinks whenever a member of staff putting on a tutu that is pink past. On any offered time, an organization mascot, Simon, a bespectacled mouse, continues on the look for “gouda,” or guidelines, through the employees.

A call to your head office of Quicken Loans in downtown Detroit might appear like a visit up to spot where “Glengarry Glen Ross” satisfies Seussville. Nevertheless the whimsical, irreverent environment sits atop a fast-growing company in a industry — the selling of this United states dream — that includes changed drastically since an early on generation of lenders propelled the economy to near collapse by issuing dangerous and also fraudulent loans. Continue reading “Quicken Loans, the Brand Brand Brand New Mortgage Machine. Home Financing Lender Digs In Its Heels”